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Hawthorne Strategy
Sep 2, 20212 min read
Case Study: Chinatown deserves a Chicago ward of its own
The Challenge: Breaking the news cycle, getting Chicago's Chinatown its own ward. Through more than seven months of working on...
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Hawthorne Strategy
May 27, 20213 min read
Case Study: Choose Chicago - Economic Recovery for Chicagoʼs Tourism and Hospitality Industry
The Challenge: Faced with the unexpected effects of COVID-19, the tourism and hospitality industry has been one of the hardest hit...
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Hawthorne Strategy
May 26, 20212 min read
Case Study: MPEA - Guiding McCormick Place Through the COVID-19 Pandemic
The Challenge: Our client Metropolitan Pier and Exposition Authority (MPEA), owns and operates McCormick Place, North America’s largest...
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Hawthorne Strategy
Apr 27, 20211 min read
Case Study: DuSable Museum of African American History - Responding to Hate Mail
The Challenge: Our client, the DuSable Museum of African American History, began receiving an increase in hate mail in early 2021, after...
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Hawthorne Strategy
Mar 1, 20211 min read
Case Study: Chicago Dental Society #SafeSmiles Campaign
The Challenge: When the shelter-in-place order was issued in Chicago in March 2020, dentists were among those forced to close for...
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Hawthorne Strategy
Oct 14, 20202 min read
Case Study: Making the Women's Business Development Center's Voice Louder
The Challenge: Position the Women’s Business Development Center (WBDC) and its team as leading advocates for women and other diverse...
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Hawthorne Strategy
Jul 1, 20201 min read
Case Study: Red Bull Issues Management
The Challenge: Developing and coordinating issues management approach for an international consumer brand. In today’s environment,...
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Hawthorne Strategy
May 21, 20201 min read
Case Study: Vyaire Medical - Responding to a Pandemic
The Challenge: Simultaneously establish a corporate and internal communications cadence and crisis response strategy for a global...
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Hawthorne Strategy
Feb 12, 20202 min read
Case Study: KCI - Proprietary CSR Audit to Anticipate and Prepare for Risks
The Challenge: Traditionally, corporate social responsibility CSR has been thought of as a company’s obligation to give back to the...
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Hawthorne Strategy
Jan 14, 20202 min read
Case Study: Amarillo College - Building a Thought Leadership Platform & Media Relations Support
The Challenge: Position the Amarillo College president as a leader in addressing barriers to higher education and provide media relations...
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Hawthorne Strategy
Dec 3, 20191 min read
Case Study: CHEST - Laying the groundwork for a successful Acquisition
The Challenge: Prepare CHEST to communicate an acquisition of a professional respiratory care organization to its members and the medical...
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Hawthorne Strategy
Sep 17, 20192 min read
Case Study: Innovation Outpost at Amarillo College - Building a Thought Leadership Platform
The Challenge: Develop a unique brand, thought leadership platform, and social media presence for the newly established Innovation...
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Hawthorne Strategy
Jul 5, 20163 min read
Case Study: Urban Partnership Bank
The Challenge: Maintaining confidentiality and managing community concerns during a sensitive acquisition. Established in 2010, Urban...
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Hawthorne Strategy
Nov 5, 20132 min read
Case Study: Get Covered Illinois
The Challenge: Rolling out the biggest change in healthcare since the 1960s. The Affordable Care Act (ACA), commonly referred to as...
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