The Super Bowl attracted more than 113 million viewers this year. Whether you tune in for the game, the commercials, or the Halftime...

Social media is an essential piece to marketing and communications strategies. It is more important than ever to remain thoughtful about...

Yesterday—on the Fourth of July—a recurring nightmare all too familiar in our nation befell one of Chicago’s neighboring communities....

A recent meeting. A rival agency presentation. The first slide: “We are a curation organization.” It is a testament to my maturity and...

The holiday season is in full swing here in Chicago and our team is preparing for the festivities by spending quality time with family,...

Over the past few months, our team continued building upon lasting client relationships while fostering new ones. We garnered impressive...

As a PR firm, we understand the importance of a strong digital presence. Over the past few months, our team has created a new website...

In October Hawthorne had the opportunity to assist our client, Choose Chicago, in the promotion and event planning for an exciting,...

Regardless of the industry that we are in, we may often find ourselves prioritizing the functions of our jobs over selfcare. From weeks...

Fall is in full swing in Chicago, and our team has embraced the cool weather by participating in some of our favorite traditions during...

The communications world moves incredibly fast, making it easy to overlook one of the most important aspects of a project: measuring...

The past few years have cultivated a variety of technological advancements impacting not only how we interact with one another but...

The Challenge: Breaking the news cycle, getting Chicago's Chinatown its own ward. Through more than seven months of working on...

There are an abundance of blogs, courses and certifications, books, and other media that are related to professional development....

Public Relations is one of the few famously women-dominated industries. Unfortunately, for many companies, the success of women is still...

At Hawthorne, we have been carefully planning the best way to return to our office after months spent remotely scattered around the city...

The Challenge: Faced with the unexpected effects of COVID-19, the tourism and hospitality industry has been one of the hardest hit...

The Challenge: Our client Metropolitan Pier and Exposition Authority (MPEA), owns and operates McCormick Place, North America’s largest...

The Challenge: Our client, the DuSable Museum of African American History, began receiving an increase in hate mail in early 2021, after...

The Challenge: When the shelter-in-place order was issued in Chicago in March 2020, dentists were among those forced to close for...