Word Weary: Words and Phrases to Limit or Eliminate for Better Communications
A recent meeting. A rival agency presentation. The first slide: “We are a curation organization.” It is a testament to my maturity and...
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Hawthorne Strategy
Dec 22, 20213 min read
Hawthorne’s Holiday Favorites
The holiday season is in full swing here in Chicago and our team is preparing for the festivities by spending quality time with family,...
Hawthorne Strategy
Nov 15, 20214 min read
Celebrating HSG Summer Successes
Over the past few months, our team continued building upon lasting client relationships while fostering new ones. We garnered impressive...
Hawthorne Strategy
Nov 15, 20212 min read
Follow Hawthorne’s Blog on our new Website!
As a PR firm, we understand the importance of a strong digital presence. Over the past few months, our team has created a new website...
Hawthorne Strategy
Nov 15, 20211 min read
Celebrating Chicago
In October Hawthorne had the opportunity to assist our client, Choose Chicago, in the promotion and event planning for an exciting,...
Hawthorne Strategy
Nov 12, 20213 min read
The Importance of Work-Life Balance
Regardless of the industry that we are in, we may often find ourselves prioritizing the functions of our jobs over selfcare. From weeks...
Hawthorne Strategy
Oct 29, 20213 min read
Our Team’s Favorite Fall Films
Fall is in full swing in Chicago, and our team has embraced the cool weather by participating in some of our favorite traditions during...
Hawthorne Strategy
Oct 15, 20212 min read
How to Meaningfully Measure Success: A Brief Guide to Goal Setting, Project Planning, and Reporting
The communications world moves incredibly fast, making it easy to overlook one of the most important aspects of a project: measuring...
Hawthorne Strategy
Sep 21, 20213 min read
Three Tips for Social Media Success
The past few years have cultivated a variety of technological advancements impacting not only how we interact with one another but...
Hawthorne Strategy
Sep 2, 20212 min read
Case Study: Chinatown deserves a Chicago ward of its own
The Challenge: Breaking the news cycle, getting Chicago's Chinatown its own ward. Through more than seven months of working on...
Hawthorne Strategy
Aug 27, 20213 min read
Looking for More Professional Development Tools? Read Through our Team's Favorites!
There are an abundance of blogs, courses and certifications, books, and other media that are related to professional development....
Hawthorne Strategy
Jul 30, 20216 min read
Women of Hawthorne Blog Post
Public Relations is one of the few famously women-dominated industries. Unfortunately, for many companies, the success of women is still...
Hawthorne Strategy
Jun 24, 20213 min read
Hawthorne Goes Hybrid: Our Staff on Returning to Work
At Hawthorne, we have been carefully planning the best way to return to our office after months spent remotely scattered around the city...
Hawthorne Strategy
May 27, 20213 min read
Case Study: Choose Chicago - Economic Recovery for Chicagoʼs Tourism and Hospitality Industry
The Challenge: Faced with the unexpected effects of COVID-19, the tourism and hospitality industry has been one of the hardest hit...
Hawthorne Strategy
May 26, 20212 min read
Case Study: MPEA - Guiding McCormick Place Through the COVID-19 Pandemic
The Challenge: Our client Metropolitan Pier and Exposition Authority (MPEA), owns and operates McCormick Place, North America’s largest...
Hawthorne Strategy
Apr 27, 20211 min read
Case Study: DuSable Museum of African American History - Responding to Hate Mail
The Challenge: Our client, the DuSable Museum of African American History, began receiving an increase in hate mail in early 2021, after...
Hawthorne Strategy
Mar 1, 20211 min read
Case Study: Chicago Dental Society #SafeSmiles Campaign
The Challenge: When the shelter-in-place order was issued in Chicago in March 2020, dentists were among those forced to close for...
Hawthorne Strategy
Jan 13, 20213 min read
Virtual Networking Tips and Tricks
As we rung in the New Year, we let out a collective sigh of relief that 2020 has finally come to an end. Throughout 2020, we were...
Hawthorne Strategy
Dec 22, 20202 min read
"So What Exactly Do You DO?" Explaining PR to Friends and Family This Holiday Season
Point of view: you’re at your family or friend’s holiday party (via Zoom of course) and someone asks you, “So, what exactly do you do?”...
Hawthorne Strategy
Dec 7, 20203 min read
Adjusting to the New Normal: Remote On-Boarding
If you found yourself transitioning into an entry-level position or internship during the pandemic, you were most likely on-boarded...
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